Recruitment Sales Development Built to Scale.
Leadriver provides a complete sales development function for the Recruitment market: prospecting, outreach, and pipeline building targeting CEOs, MDs, Heads of Business Development, and Client Services leaders at your priority accounts.
5x
60%
Lower cost than an internal SDR team
14
Days to programme launch
18+
Industries served
Why Recruitment Outbound Fails for Most Teams
Recruitment firms are themselves heavy users of cold outreach. Decision-makers in this space are highly sensitised to generic sequences and quick to dismiss them.
We reference relevant placement track record and sector benchmarks to establish credibility before asking for a conversation.
Recruitment and staffing sales are driven by trust and track record. Generic cold outreach that does not reference relevant placements or sector expertise fails to establish credibility.
We target the right buyer at each account: HR Director for perm hiring, COO for volume staffing, CEO for executive search.
Business development in recruitment is relationship-intensive. Building a scalable outbound engine alongside fee-earning activity stretches most recruitment businesses thin.
Every meeting handoff includes the prospect's hiring context and stated priorities so your consultants walk in ready to pitch.
The right buyer at a target client organisation changes depending on whether the role is temporary, permanent, executive, or specialist. One-size sequences perform poorly.
We have run over 2,000 outbound campaigns across 18 industries and generated more than 85,000 interested leads. Our team understands the Recruitment market and writes accordingly.
How We Build Your Recruitment Sales Development Function
Sales Development Strategy and ICP Definition
We start with a strategic review of your Recruitment go-to-market motion: ICP definition across industry focus, placement type (perm, temp, executive), geography, and typical fee structure, total addressable market sizing, and a prioritised account and persona list targeting CEOs, MDs, Heads of Business Development, and Client Services leaders.
Playbook Build and Sequence Creation
We build your outbound playbook from scratch: messaging frameworks, objection handling guides, and multi-touch sequences designed for recruitment buyers and timed around headcount plans, new office openings, leadership changes, and end-of-PSL review periods.
Outbound Execution and Pipeline Building
Our team executes the playbook daily: prospecting, outreach, follow-up, and qualification. All activity is tracked and reported. You get a live view of pipeline at every stage of the funnel.
Ongoing Optimisation and Team Enablement
We optimise the playbook weekly based on performance data and share learnings with your internal team. If you plan to build an internal SDR function, we can train and hand off the playbook when you are ready.
What Recruitment Sales Development Delivers With Leadriver
in 60 days
For a technology recruitment firm targeting HR Directors and Heads of Talent at Series B and C SaaS companies across Northern Europe.
Tech Recruitment
in one quarter
An executive search firm targeting CEOs and CHROs at PE-backed businesses generated three retained search mandates from a 90-day outbound programme.
Executive Search
to first meeting
A contract staffing business targeting Heads of Engineering at scale-up SaaS companies booked its first qualified conversation within eight days of launch.
Contract Staffing / Tech
Questions About Sales Development for Recruitment
Build a Recruitment Sales Development Function That Works.
Book a 30-minute discovery call and we will show you what a scalable sales development function looks like for your Recruitment go-to-market motion.
Book Your Discovery Call